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07-02-2013 10:05 AM
| Philippines
Philippine farmers hope for coconut craze windfall
Struggling Philippine farmer Liezl Balmaceda has never heard of Madonna, but the US pop star's endorsement of coconut water may help change her life for the better.
After centuries of replenishing Filipinos, the mineral-rich liquid has become a must-have health drink thanks to aggressive marketing by a beverage industry looking to offset soda sales that have lost their fizz.
After centuries of replenishing Filipinos, the mineral-rich liquid has become a must-have health drink thanks to aggressive marketing by a beverage industry looking to offset soda sales that have lost their fizz.
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