The countdown has begun to the launch of semen from Cogent Breeding Limited’s world-leading Holstein bull, Cogent Supershot.Cogent Supershot is the first bull to be marketed over $1,000 NM (the most important American index for the profit-minded farmer) but also is a world-leader in several other global indexes.Interest in this young bull has been phenomenal across the globe, resulting in a release strategy designed to give everyone in the world an equal chance of acquiring some of Supershot’s first semen to make the next generation of Superstars. “Since announcing the purchase of Supershot last autumn we have been overwhelmed with enquiries for semen,” says Owain Harries, Cogent Breeding’s Genetic Procurement Manager.The price per straw clearly reflects the superiority of this global leader within the marketplace and the record level of interest, with a purchase price to the farmer of US $1,200 (€865, £725, $1300 CDN).A maximum of 1,000 doses of semen will be available for delivery from 28th April 2014. No further semen will be distributed until 1st August 2014. The first 1,000 doses will be individually numbered from 1-1,000 and will be available worldwide at the same time giving every breeder equal opportunities to create early matings.With the mainstream release date of his semen being no earlier than 1st August, this gives breeders an exclusive period of over three months to make the very first progeny of Cogent Supershot. Couple this with the limited amount of semen available and his global distribution, purchasers of the first semen could find they have a significant advantage over fellow breeders.“The industry has never seen a bull perform so consistently across global indexes at this extremely high level,” comments Mr Harries. “Supershot boasts a highly impressive GTPI of 2563, 3528 GLPI in Canada, 3413 PFT in Italy, 162 RZG in Germany, not forgetting his PLI of £281 here in the UK.”On every base, Supershot demonstrates consistent key strengths, milk, health and fitness traits combined with highly desirable conformation. December figures on the US base show an impressive +2,366 lbs of milk, with +174 lbs combined fat and protein and +7.4 for productive life. Sired by the former No.1 GTPI sire, Seagull-Bay Supersire, and from the No.1 Superstition daughter in Europe, Supershot’s impressive credentials come as no surprise. With his dam, Rose Super Shot, now in first lactation and already classified VG 86, confidence in his figures has never been stronger.With the advent of genomic testing, breeders have demonstrated an increasing need to access high ranking bulls at an early age and the opportunity that Supershot brings is unique in his offering.