21 April 2015 | Online since 2003



Massey Ferguson farm equipment now available in Russia


AGCO RM Senior management - Yury Zyabkin and Markus Schlosser

AGCO-RM, the joint venture between AGCO, a worldwide manufacturer and distributor of agricultural equipment, and Russian Machines, one of the leaders in the Russian machinery sector, today announced the launch of the Massey Ferguson farm machinery brand in Russia.

As AGCO’s global brand, Massey Ferguson’s full range of agricultural machinery will strengthen AGCO-RM’s position in both the tractor and harvesting equipment market segments.

“The launch of Massey Ferguson in the Russian market reflects our mission to offer as complete a machinery range as possible,” says Yuri Zyabkin, 1st Deputy General Director, AGCO-RM. “One of our company’s key objectives is to provide farmers - from large agri-holdings to mid-size operations – with a unique choice of equipment to meet their needs and expectations. The Massey Ferguson brand can satisfy the requirements of the majority of farmers irrespective of their location, crops or scale of business.”

With a 160-year history, Massey Ferguson is one of the best known names in agricultural equipment and a pioneer of some of the most important breakthroughs in the industry including the tractor three-point linkage, the self-propelled combine harvester, Electronic Linkage Control and yield mapping. AGCO has invested more than $200 million in Massey Ferguson new product development and technology over the last five years. The brand will provide a platform for the further implementation of modern technology in the Russian farm machinery market.

Massey Ferguson's comprehensive tractor line-up, consisting of five ranges from 100hp to 370hp, presents a new opportunity for AGCO-RM to develop this segment of the market.

With Massey Ferguson’s worldwide experience in harvesting machinery, AGCO-RM is also planning to strengthen its position in the harvesting equipment segment. Massey Ferguson’s modern range of machines includes combine harvesters, balers and windrowers.

“One of the key focuses of the Joint Venture is localization,” says Markus Schlosser, Chief Executive Officer AGCO-RM. “We have already started assembly of Massey Ferguson tractors and combines at our production site in Golitsino in the Moscow region.

"While production volumes depend on the general market environment, our current plan for 2014 includes the production of 300 Massey Ferguson machines and a focus on increasing the level of localization. Currently, we have more than 10 local suppliers of wheels, cast iron, hydraulics, fasteners and metalwork etc. Work on the utilization of local components continues and we are planning to reach 50% localization by 2018.”

Download




Comments


No comments posted yet. Be the first to post a comment

To post comment without approval login or register

Display name

Please enter your name

Email (optional)
Comment

Please enter your comment

Post Comment

Your comment submitted successfully.Please wait for admin approval.

Some error on your process.Please try one more time.



Jobs


13 April 2015
Business Development Executive - Hampshire
Located in beautiful surroundings, with prestigious offices on a working dairy farm in Petersfield, Hampshire, this company i...

31 March 2015
SharePoint Analyst
Point Farm Administration. Our client is a rapidly growing IT consultancy and systems integrator who deliver collaboration, s...

10 April 2015
QUALITY ASSURANCE MANAGER
Are you our missing ingredient? QUALITY ASSURANCE MANAGER Swillington, Leeds As the number one ingredient solutions supplier ...

17 April 2015
Craftsman/Spray Operator
Staffline Agriculture are looking for a Craftsman/Spray Operator for a fruit farm near Hereford. The pay rate starts at £8.42...

13 April 2015
Production Operatives
These position are in the food manufacturing sector predominantly Dairy. Production Operatives needed to work variable shifts...



Top stories you may have missed
10 April 2015 | Agri Safety

Final phase of Scotland's war on BVD

The permanent eradication of Bovine Viral Diarrhoea [BVD] in Scottish cattl...


10 April 2015 | Dairy

Dairy farmers competitiveness will be te...

The abolition of milk quotas in Europe on 1st April has resulted in a numbe...


10 April 2015 | Cattle

EU milk sector growth 'dependent on expo...

The top 14 milk producing countries in Europe will increase their productio...


10 April 2015 | News

Could the rural vote hold the key to the...

Matt Ware is the NFU's head of government and parliamentary affairs, based ...


10 April 2015 | Arable

Action needed to boost farmgate prices i...

There is a 'desperate need' to improve farmgate returns given low incomes a...


9 April 2015 | Arable

OSR damage risks early Sclerotinia infec...

Rapid stem extension, after a slow start to spring, is likely to create spl...


9 April 2015 | Finance

Time for a farm rent revolution?

The time has come for landlords to expect to see reductions in farm rents, ...


8 April 2015 | Cattle

Cogent strengthens reputation for high c...

Cogent’s reputation as a source of the highest calibre sires has been enhan...


8 April 2015 | Arable

Exotic plant fungus a 'serious threat to...

The spread of exotic and aggressive strains of a plant fungus is presenting...


7 April 2015 | Animal Health

Share information to tackle food fraud, ...

The FSA’s new Food Crime Unit wants the industry to share information, some...