Same Deutz-Fahr and Lage Landen sign UK agreement

De Lage Landen and Same Deutz-Fahr Group today announce the signing of a national finance program agreement between

the two entities in the United Kingdom. There has been a long relationship between the two with a well established program in the USA, and the opportunity to expand the relationship

into Europe was very welcome.

Under this agreement, De Lage Landen will act as the exclusive financial provider for the equipment sold by the Same Deutz-Fahr in the UK, operating under the label SDF Financial Services from 1st January 2011.

As a world-class manufacturer in agricultural equipment, and one of the leaders in the market, this partnership with Same Deutz-Fahr will enable De Lage Landen to further grow its presence in the marketplace, whilst supporting the commitment of SDF’s financial offering to its customers.

"SDF UK Ltd, and SDF Financial services are proud to be associated with De Lage Landen, a company that has such a long history of managing the retail finance business in the UK and

Ireland," comments Steve Beasley, CEO Nordic Business Operations SAME DEUTZ-FAHR UK LTD. "Our association will bring our customers a service that is second to none, and one that can offer them the very latest in competitive, tailored financial products."


"It is a privilege to work with a leading vendor partner like Same Deutz Fahr," adds Tom Meredith, President Global Business Unit Food & Agriculture, De Lage Landen. "As a true partnership, we shall work closely together as one, in order to achieve mutual success for the future."

De Lage Landen is growing in the agricultural machinery market place with additional vendor partners, not least by exploiting its extensive global network. "The unique value that De Lage

Landen brings to its vendor partners is proving very appealing right now" comments Simon Warbey VP New Business Development. "With the financial product range we now have and

the advanced technology, we can truly support the sales process from factory gate to farm gate".