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A new report from Rabobank finds that the positive outlook for the global poultry industry is highly dependent on the continuation of several trends. These include a balance in local supply and demand, falling feed costs and ongoing high prices for competitive meats, such as pork and beef. Key wildcards for the rest of the year will be global trade developments (which were very weak in Q1 2013) and the impact of avian influenza virus H7N9 (bird flu) on the Chinese poultry industry.
