started life as the idea of farmers Pete Rowbotham and Jonathan Holmes. Based on frustrations they found in the buying and selling of farm kit, they had been discussing an idea for an eBay-style website – just for farmers.

It just so happens that their local pub – The Plough Inn, Two Dales in Derbyshire – is shared by technology entrepreneur Rick Grundy. Sharing the vision for a great place for farmers from anywhere in the world to buy and sell farm kit, Rick brought in his team, and the site was launched in August 2012.

Where to find us


Uniregistry Corp.,
3-110 Governors Square Seven Mile Beach Grand Cayman KY1,
Cayman Islands

0114 360 0088

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