United States-Food Giant looks to the East.

UNITED STATES.

KRAFT FOOD LOOKS EAST.

Global food giant Kraft Foods turnover US$18 billion in food products, with the main foods being cheese, meat, biscuits and chocolate.

The cheese making also compliments the veal industry, as you cannot make cheese without rennet taken from the guts of baby calves after slaughter.

Kraft announced recently, a massive launch into 10 new countries including Russia, China, Brazil and south east Asia, to increase their market share.

The marketing is going to very focused on selected emerging economies.