CropTec 2016 – helping farmers remain competitive in a dynamic arable sector
CropTec, the technical event for arable and mixed farmers, their advisers and associated industries, will be packed with innovative features and content when it returns this coming November.
Building on three successful years, the show promises to be the biggest and most relevant yet.
More than 100 exhibitors will display the latest science and technology across the trade stands, while CropTec’s well established seminars and hubs will feature the latest thinking on a range of key arable topics delivered by leading specialists.
Elisabeth Mork-Eidem, Group Head of Events at show organiser Briefing Media Agriculture, said: "CropTec provides farmers with a unique opportunity to find ideas, inspiration and answers on everything from crop protection and nutrition to plant breeding and soil management in one place.
"But it is very much a two-way process – CropTec is all about knowledge exchange, creating the ideal forum for visitors, exhibitors and researchers to exchange ideas and experiences for their mutual benefit."
CropTec Development Director Stephen Howe said the content reflected the show’s principal aim, to help the combinable crop sector remain profitable, and had been modified following visitor feedback from last year’s event.
"Farmers face a roller coaster world of crop production. Our aim is to help them manage the current agronomic and business challenges and manage their unit costs of production so they remain competitive in an increasingly dynamic global market place.
"The visitor survey confirmed that the seminars formed a major part of the event. But farmers also want to drill down into key aspects of business and pressing agronomic topics such as black-grass, soil health, OSR establishment and how the industry might practically address the loss of key crop protection chemistry."
Seminar content will reflect this feedback, and two new knowledge hubs have been introduced, one covering grain marketing and storage and one on black-grass.
These topical 15-minute presentations will provide plenty of material for detailed follow-on discussions with experts at the event.
To encourage this knowledge exchange among the British farming community, the event remains free for farmers and agronomists to attend, provided tickets are booked in advance.
