Following the establishment of Deere & Company’s worldwide Agriculture & Turf Division as a single business unit in May 2009, the company has been restructuring its sales & marketing organisation in Region 2 – which covers Europe, the CIS, North Africa and the Near & Middle East – in order to serve customers and dealers more effectively.
As a result, several new Langar-based appointments have been announced by John Deere Limited, as part of the streamlining of the UK and Ireland business to be more focused on sales and dealer development.
Gordon Day has taken up the new position of branch tactical marketing manager for agriculture and turf, replacing Chris Meacock who has moved to Mannheim in Germany as tactical marketing manager, small ag within John Deere’s new regional organisation.
Gordon began his career with John Deere Limited in 1983 as a training instructor. In 1986 he was promoted to area service manager and in 1990 he became territory manager for the West Midlands. In 1995 he was promoted to product manager for tractors and loaders, in which role he was instrumental in overseeing the development of the company’s tractor business to its current market leading position in the UK and Ireland.
Edward Stephenson has been appointed as agricultural division sales manager for the north of England, Scotland and Ireland, replacing Antony Scott, who is the new Region 2 dealer development manager, scale and coverage.
Edward joined John Deere Limited in 1998 as an agricultural sales demonstration instructor. He was promoted to pricing and statistics analyst in 2000, territory manager for the north of England and southern Scotland in 2001 and product manager for greencrop machinery in 2004. He then moved to Zweibrucken in Germany in 2007 to become division marketing manager for combines.
Chris Wiltshire has been appointed John Deere Limited’s training manager, replacing Neil Macer, who has moved to a new product marketing role in Germany.
Chris joined the company in 2000 as an agricultural sales demonstration instructor, and in 2001 was upgraded to the position of ag demonstrator & marketing specialist. The following year he took up a marketing position in Zweibrucken, before returning to the UK as territory manager for the north of England and southern Scotland in 2004. He took over as product manager for greencrop products in 2010.
